Things We Should Measure and Things We Shouldn’t: 10 Perspectives on Real Outcomes

Everything that can be counted does not necessarily count; everything that counts cannot necessarily be counted.

— Albert Einstein

One of the tenets of the Prosperity’s Kitchen Manifesto is Real and Measurable Outcomes.

For us, this means setting specific goals so we’ll all know when we succeed. And holding ourselves accountable to creating concrete results.

This isn’t about subjective “feel good” stuff. It’s about making real progress and understanding objectively what that means to you and your business.

But how do you know what to measure?

Here are a few perspectives from our esteemed Guest Mentors. As you read through these, be sure to come back and comment on what resonates most for you.

Sayonara Klout – My Klout Profile Has Been Deleted by Erika Napoletano

Beyond Website Traffic — Analyze This! by Gina Bell

Beyond Web Analytics by Steve Washer

The World’s Most Important Business Metric by Mike Michalowicz

Are You Massively Wrong About the Size of Your Market? by Pamela Slim

Steal This “Profit-Predicting” Marketing Calculator by Clay Collins

Are You Making These Marketing Mistakes? by Diane Conklin

Social Media Marketing — Think Long-Term by Ann Smarty

How to Live Forever by Johnny B. Truant

What Should You Split Test? (Hint: It’s Not Button Colors, Headlines or Any of That) by Danny Iny

About Tea Silvestre

Executive Producer of Prosperity's Kitchen, author and marketing coach to solopreneurs.